Address GDPR Requirements with SAP Customer Data Cloud, from Gigya
Build trust with customers enabling consumer privacy and control across every brand and property.
The GDPR aims to even the playing field for consumers
If you serve even a single customer in Europe —thanks to the European Union’s General Data Protection Regulation (GDPR) — you must now maintain proof of how, when, where and why you collect and process their personal data. Without a holistic solution for managing customer profiles, preferences and consent in place, it may be difficult for your business to remain in compliance.
It’s time for a complete customer data management solution
SAP Customer Data Cloud, from Gigya, can help your business address many of the toughest requirements of the GDPR. By enabling you to be more transparent with your customers in how you collect and use their personal data, our products are designed to help you build trust with your customers and encourage long-term brand loyalty.
SAP Customer Data Cloud: Three Pillars for Addressing GDPR Requirements
SAP Customer Data Cloud helps businesses identify, engage and build a single view of each customer, to better understand who they are and fuel trusted, relevant experiences across their journeys. Our products are designed to help address many aspects of GDPR compliance without breaking the customer experience.
Consumer data protection and privacy: Central to our three integrated products
SAP Customer Identity
The GDPR requires businesses to engage with consumers in a transparent, clear manner that is appropriate for each particular business purpose and each visitor’s age and location.
SAP Customer Identity offers registration forms that are customizable through UI builder, markup extensions or direct API access, enabling clients to easily set up consistently branded forms and flows that conform to requirements for different markets and regions.
Thanks to GDPR, it’s now imperative to obtain explicit consent from consumers to use their data, to manage each customer’s profile, preference and consent data throughout their relationship with your business, and to enable access to a self-service preference center where customers can view, update, export, delete and freeze processing of their data.
SAP Customer Consent provides full lifecycle enterprise preference management that helps businesses address these requirements and build trust and loyalty with customers.
To drive personalized digital experiences, businesses need to progressively build unified, permission-based profiles to gain a complete, 360-degree view of each customer.
SAP Customer Profile facilitates this unified customer view, which also supports compliance by centralizing the governance and orchestration of customer data across the organization, providing visibility into the status of every application and service, and helping businesses respond to regulatory audit requests in a timely manner.
Your Trusted Partner for Effective and Compliant Customer Data Management
Solutions from Gigya, now a part of SAP, are purpose-built to help your business deliver the most valuable and trusted customer experience possible while driving market-differentiating innovation with first-party consumer data. SAP Expert Services for SAP Customer Data Cloud is dedicated to ensuring that your implementation meets your business objectives, and that you are equipped with the knowledge and tools that you need to succeed — right out of the gate and into the future.
As part of our implementation process, the flow of customer data within the organization and among third-party technologies will be fully mapped so that the proper processes can be architected for editing and deleting data. Throughout the process, we will apply privacy-by-design principles and methodologies to help address the numerous requirements of the GDPR for transparent online interactions and customer visibility and control of data.
Begin Preparing Now!
Find out more and begin preparing now by downloading our GDPR Readiness Toolkit. It contains resources designed specifically to help your business prepare to address GDPR compliance using Solutions from Gigya, now a part of SAP.
Included in the toolkit:
Survey Guide: The 2017 State of Consumer Privacy and Trust
Guide to Addressing GDPR Requirements for Customer Data Management
GDPR Technical Self-Assessment for Customer Data Management
Information Sheet: Solutions from Gigya – Data Privacy and Compliance
Gigya and GDPR: Helping manage your customers’ data to keep you in compliance
A formal Information security management system
A comprehensive set of policies, procedures and practices designed to ensure data security and to assess, manage and respond to security risks.
Download our data sheet to learn more about our industry-leading security and data privacy practices.
Privacy by design processes
Our product and product marketing teams work closely with our Chief Information Security Officer to address privacy and security concerns when determining product feature requirements.
A robust corporate privacy program
This includes operational procedures and privacy training and awareness building for employees. Employees of Gigya, now a part of SAP, are granted specific permissions based on their roles according to the ‘least privilege’ principle.
Begin Preparing Now!
Find out more and begin preparing now by downloading our GDPR Readiness Toolkit. It contains resources designed specifically to help your business prepare to address GDPR compliance using Gigya’s products by the May 25th, 2018 deadline.