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Balancing Privacy and Personalization in the Customer-First Digital World

Looking for ways to balance data privacy and innovative personalization?

GDPR has fundamentally changed how businesses build personalized digital experiences. Attend this webinar to learn how you can continue to appeal to your customers without risking their trust or inviting scrutiny into how you collect, process and use their personal data.

Our guest analyst, Fatemeh Khatibloo of Forrester, joins Rashmi Vittal of the SAP Customer Data Cloud from Gigya to show how:

  • Strong customer data management “guardrails” can protect your business and win back customer trust
  • Customer control of personal data can differentiate your digital experiences from the competition
  • Accurate, centralized customer profiles can integrate seamlessly across your organization to build trusted, personalized customer relationships

Watch on demand

Fatemeh Khatibloo
Featuring Fatemeh Khatibloo
Principal Analyst, Forrester

Rashmi Vittal, Vice President of Product Marketing, Gigya
Featuring Rashmi Vittal
Head of Marketing, SAP Customer Data Cloud from Gigya

Gigya has updated its Privacy Policy as Gigya, Inc. has been acquired by SAP America, Inc. and Gigya has updated the information regarding how we collect and use your Personal Data. You can see the updated Privacy Policy here.