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2017 Customer Identity Predictions

Watch the webinar now

Speaker: Patrick Salyer

2017 promises to be a year of rapid change in the customer identity and access management (CIAM) space, with customer experience, data privacy and personalization proving to be increasingly critical components of business success.

Join us as Patrick Salyer, Gigya’s CEO, shares 5 customer identity-related trends we foresee taking hold this year, including:

  • CIAM will become central to the marketing technology stack
  • The GDPR and new U.S. regulations mean consumer data privacy management will no longer be a “nice-to-have” for businesses
  • Digital strategy will pivot toward progressive identity and new user-centric security options

At the end of the webinar, attendees will also have the chance to submit their own questions to Patrick around identity.

Meet us at

SAP Customer Experience LIVE: Connect with Purpose
Barcelona, Spain

October 10-11, 2018

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