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New Belgium Brews Omni-Channel Acquisition

Dedicated to building omni-channel experiences, New Belgium was looking for a way to drive customer acquisition and retention across mobile, social and digital channels.

To drive awareness and adoption for each of its nearly 40 brews, New Belgium partnered with Gigya to build a gamified user experience that drives acquisition and retention across channels and devices.

Learn about growth in customer acquisition and retention at New Belgium:

  • 8x boost in user registration in one day
  • Grew average daily logins by 5x
  • 10x increase in user shares

“Gigya’s technology and partnership have been invaluable in creating a seamless omni-channel user experience that allows us to connect with our customers on a more meaningful level.”

New Belgium Brewery

Kevin Darst

Digital Manager
New Belgium Brewing Company

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