Gigya is now SAP Customer Data Cloud. Learn more
Forrester logo Download the report

American Kennel Club

Gigya helps the AKC boost campaign performance with customer identity.

The Challenge

The venerable American Kennel Club needed a better way to register users, and wanted to create detailed customer segments within their large Facebook audience to drive more personalized campaigns and experiences. The AKC chose to replace their legacy solution with Gigya’s Customer Identity Management platform, resulting in:

  • 75% improvement in registration rates
  • 35% increased value per user
  • 12 month reduction in development time

Meet us at

SAP Customer Experience LIVE: Connect with Purpose
Barcelona, Spain

October 10-11, 2018

View Event >

Gigya has updated its Privacy Policy as Gigya, Inc. has been acquired by SAP America, Inc. and Gigya has updated the information regarding how we collect and use your Personal Data. You can see the updated Privacy Policy here.