SAP Commerce Cloud
SAP Commerce Cloud delivers enterprise software and on-demand solutions for e-commerce businesses. Gigya’s Customer Identity Management platform is tightly integrated with the SAP Commerce Cloud solution to provide marketers with the technology they need to personalize and socialize their customers’ online shopping experiences. Gigya’s technology combines the core elements that power e-commerce — product awareness and discovery, coupled with customer acquisition and loyalty — into a comprehensive set of features and services designed to keep customers engaged while increasing shopping cart conversions.
To identify and engage customers, Gigya and SAP Commerce Cloud joint clients can leverage Gigya’s Registration-as-a-Service, an end-to-end customer management system supporting flexible traditional registration flows and social login. This enables a seamless onboarding experience for customers and allows sites to maintain a single profile management repository for their entire customer base. Meanwhile, Gigya’s Social Login extension can be used as an external authentication system, so customers can log in to a site with their social credentials and be managed as conventional SAP Commerce Cloud user accounts.
The Gigya-SAP Commerce Cloud integration cartridge also lets you seamlessly embed Gigya’s wide range of social login, sharing and community features throughout your SAP Commerce Cloud site and extract real value from customer engagement.