Gigya is now SAP Customer Data Cloud. Learn more
Forrester logo Download the report

Why DoubleClick and Gigya?

DoubleClick supports custom targeting to reach customers based on their unique digital profiles. Gigya supplies rich on-site and permission-based identity data to DoubleClick, enabling marketers and advertisers to more accurately target users based on their real-time individual demographics, interests and activities. This level of precision provides a more relevant customer experience that results in increased click-throughs and conversion rates.

Gigya has updated its Privacy Policy as Gigya, Inc. has been acquired by SAP America, Inc. and Gigya has updated the information regarding how we collect and use your Personal Data. You can see the updated Privacy Policy here.