Using Customer Identities to Win at Email Marketing
Braum Katz, Digital Strategy Manager at George Mason University
Chris LaPierre, Technology Alliances Manager at Gigya
Mike Stocker, Director of Business Development at Marketo
June 9, 2015
It probably goes without saying that email marketing must be part of any consumer marketing strategy. But with millions of consumers who crave personalized, timely and relevant emails, how can a marketer keep up?
In this webinar, marketing experts from Gigya and George Mason University will show you how to give your customers a relevant experience at every touch point in their journey.
Register now to discover:
- Key characteristics of email marketing
- Best ways to optimize campaigns with identity data
- First-hand testimonials for “doing it right”