The Consumer Insights and GDPR Readiness Tour 2018 – New York
February 20, 2018
New York City, NY (Hudson Yards)
Join SAP Hybris and Gigya for this informative half-day event. You’ll discover key strategies for enhancing transparency with consumers to earn their trust and loyalty while addressing requirements of the European Union’s General Data Protection Regulation (GDPR). If you collect and manage data from EU residents, you have until May 25, 2018 to comply with these new requirements. Come learn how Gigya and SAP can help!
Join us to learn what you need to know to prepare:
- Discover the top five customer experience and data privacy trends from the 2017 SAP Hybris Global Consumer Insights Report
- Explore the most critical components of GDPR and compliance solutions
- Hear SAP and Gigya clients share their experiences implementing identity management solutions to address GDPR requirements
- Learn how SAP Hybris Consent can help with GDPR compliance and watch a demonstration of the product
|09:00||Registration and Light Breakfast|
|09:40||Consumer Insights Report – The Unveiling by SAP Hybris speaker
Results from our survey of over 20,000 consumers, including: what consumers look for when engaging with brands, what makes or breaks the customer experience and why gaining trust and consent and providing transparency is the key to building long term customer relationships.
|10:10||GDPR – Now a Competitive Advantage by Gigya speaker
How can GDPR be considered a competitive advantage when regulators are ready to penalize global businesses for non-compliance? SAP Hybris can prove that GDPR is actually good for business. Learn how Gigya, now a part of SAP, can protect your business from regulatory scrutiny and build more trust with customers using privacy by design best practices.
|11:05||Real-World GDPR Preparation Experiences by customer speaker
How are other organizations preparing for the GDPR? Our customer speaker will take you inside his or her organization’s compliance strategies, challenges, solutions and outcomes. You’ll also hear firsthand how Gigya, now a part of SAP, can bolster your company’s compliance efforts while helping you build better customer relationships.
|11:35||Questions and Answers|