The Consumer Insights and GDPR Readiness Tour 2018 – Copenhagen
May 24, 2018
Make or break the customer experience. Do you know what your customers expect from you? We would like to invite you to our EMEA Tour 2018 focused on giving you Insights to transform your customer interactions and helping your organization to get ready for GDPR.
- Consumer Insights report – hear about consumer preferences from around the world
- Explore the most critical components of GDPR and the solutions to help clients meet GDPR compliance
- Client Stories – hear how they are turning this to their advantage
|08:30||Registration & breakfast|
|09:00||Welcome – Jonas Almstrup|
|09:10||Consumer Insights Report – Mark de Bruijn
Get the insights on how to offer the ultimate customer experience. We have asked 20 000 consumers worldwide what they actually look for when engaging with a brand – and what makes or breaks a customer experience.
|09:30||GDPR – Now a Competitive Advantage – Ben Sekhon, Gigya
You’re likely aware that GDPR regulators are poised and incentivised to penalise businesses for non-compliance. But, can achieving GDPR compliance actually be a competitive advantage? Learn how Gigya, now a part of SAP, can help you address GDPR requirements while building customer trust and loyalty.
|10:00||Gigya & SAP Hybris – Why Better Together? – Jeppe Iversen
Learn how Gigya’s integration with SAP Hybris Marketing enables brands to easily build and execute more relevant and timely cross-channel marketing campaigns.
|10:45||Customer Case: Sanoma – Building trusted relationships through a Single Customer View – Sander Kieft
Sanoma Media, a leading Finnish media brand with over 100 websites, is enhancing customer engagement through Gigya’s customer identity management. Sander Kieft, core services manager at Samona, discusses how Gigya is a key central element in Sanoma’s identity management strategy, while staying on top of GDPR ahead of the May 25, 2018 effective date.
|11:15||Guest Speaker – Nurullah Jewel, GDPR Expert at EU GDPR Institute|