Present Clear Terms and Policies and Capture Consent
Businesses must present terms, policies and requests for consent to customers in order to process their data. Now, however, how those terms are presented is as important as what is presented, in order to ensure the best possible customer experience and to address the requirements a variety of data privacy laws, including the EU GDPR. Gigya Enterprise Preference Manager enables businesses to quickly implement customizable, out-of-the-box workflows for presenting clear terms of service (TOS), privacy policies, cookie consent (ePrivacy), and requests for consent pertaining to marketing communications and any permission-based custom activities.
With terms and policies presented in a clear and unambiguous way, and for their stated purposes, customers understand exactly what data is being collected from them and what it’s used for.