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Gigya’s New China Data Center: Proceeding With Caution (and Hope)

“The Chinese use two brush strokes to write the word ‘crisis.’ One brush stroke stands for danger; the other for opportunity. In a crisis, be aware of the danger–but recognize the opportunity.”
John F. Kennedy

China is no longer an “emerging” market. This gargantuan economy is now the world’s largest retail market by a wide margin. Recognizing this, lawmakers in China recently enacted a sprawling new cybersecurity law intended to increase data security for its citizens as they engage with international businesses online.

Any business considered a “critical information infrastructure” (CII) provider — essentially a large company with an online presence — is subject to the law’s many provisions. These include a requirement that any organization collecting data from Chinese citizens must store and manage that data within the borders of mainland China. This is why Gigya is announcing a primary data center in Shanghai to help our clients with customers in China.

Businesses storing customer information in this new data center will remain in compliance with the Chinese law and, importantly, data stored there will not co-mingle with data from our other facilities in the United States, Western Europe, Australia and Russia, ensuring privacy and security for all of our clients and their customers.

We understand that doing business internationally will not get any simpler going forward, and we are committed to helping our 700 global clients continue to safely build dynamic and trusted relationships with customers across the world.

To learn more, see our press release or download our free data sheet.

By Marisa Wang

Meet us at

The Consumer Insights and GDPR Readiness Tour 2018 – New York
New York City, NY (Hudson Yards)

February 20, 2018

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