Six Templates to Identify Today's Key Consumer Segments

How to Target and Reach Your Key Audience Segments

Marketing to digitally connected consumers mandates the ability to understand and segment your audience based on a number of influential, actionable and behavioral attributes. We’ve mapped out the data points you need to effectively identify and reach top performing consumer personas in meaningful ways.

Get templates to identify and activate the following high-converting segments:

  • Influencers
  • Brand Loyalists
  • Serial Abandoners
  • Multi-Channel Consumers
  • Passive Users
  • Opportunists

Download the White Paper

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IDENTIFIED. The Customer Identity Conference
London, UK

June 6, 2017
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