Social Login – More than Faster Registration
With Special Guest Forrester Analyst Kim Celestre
To build a high-converting user experience that captures your audience’s attention, identity is key. And the best way to get to know your customers — what their interests are, where they live, who they identify with — starts with social login.
- How to use social login data to inform cross-channel marketing strategies
- How to create a stickier experience by tapping into a user’s social graph
- How to apply consumer insights to increase conversions