How to Use Identity Data to Win at Email Marketing

In Partnership with Marketo and George Mason University

It goes without saying that email marketing must be part of any consumer marketing strategy. But with millions of consumers who crave personalized, timely and relevant emails, how can a marketer keep up?

In this webinar, marketing experts from Gigya and George Mason University will show you how to give your customers a relevant experience at every touch point in their journey:

  • Key characteristics of email marketing
  • Best ways to optimize campaigns with identity data
  • First-hand testimonials for “doing it right”

About Our Speakers:

 

Braum-Katz-Small

Braum Katz, Digital Strategy Manager at George Mason University

 

 

 

Chris-Lapierre-Gigya

Chris LaPierre, Technology Alliances Manager at Gigya

 

 

 

Mike-Stocker-Small

Mike Stocker, Director of Business Development at Marketo

Access the webinar