Burbanx Partners with Gigya to Create an Integrated Technology Stack for Equidia

Equidia, with its dedicated fan base, worked with digital marketing agency Burbanx, along with middleware software provider Silentale, to ensure that insights gleaned from tracking user behavior were gathered and synced securely to downstream applications. By leveraging a CIAM platform, Equidia saw:

  • 20% increase in user base in just four months
  • 10x development cost savings
  • 3x faster time to market to reach 5.6 million monthly users