Salesforce Marketing Cloud (ExactTarget)
The cloud-based Salesforce platform changed everything for sales teams, both large and small, all across the globe. Gigya lends even more power and control to your lead generation and account management efforts by serving up layers of identity-based on-site and profile details that help you build more personalized and context-driven relationships. Leverage rich identity and behavioral data, gathered via Gigya’s RaaS, Social Login and plugins, to gain a unified view of each customer.
Provide consumers with the most personalized and effective customer service, product offerings and marketing messages possible, with clear insights into their purchase behaviors, product preferences, real-time needs, interests and more.