BlueHornet believes that email marketing should bridge social and mobile channels and leverage personalized messaging to deliver the right message, in the right way, at the right time – every time. Gigya passes valuable on-site data and permission-based consumer insights collected through its Social Login, Registration-as-a-Service and social plugins to BlueHornet’s eMarketing Suite. These insights power personalized messaging and triggered emails based on users’ demographic, psychographic and behavioral profiles.

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