Why AAM and Gigya?

AAM consolidates data from across sources, channels and devices to provide businesses with a holistic and actionable view of their audiences. Gigya passes rich, permission-based customer insights collected via Social Login, Registration-as-a-Service and engagement plugins to AAM’s secure and centralized data management platform, arming you with the depth and breadth of insights necessary to truly understand your current and potential customers. The integration enables more accurate, relevant and real-time promotional targeting based on users’ preferences, actions and behaviors, resulting in better conversion rates for brands and better experiences for consumers.

Learn more. Get a demo of the Adobe AudienceManager and Gigya Integration.