White Paper: Marketers, Wake Up! 4 Social Consumer Signals You Can’t Afford to Ignore

Although “social engagement” has been a marketing mantra of note for years now, we have officially entered the next frontier of social marketing. In this data-driven realm, it is no longer enough to enable user comments, throw a few share buttons on your website and call it a day.

Modern marketers have realized that social engagement provides only as much value as the insights and opportunities it generates. So how can businesses make the pivot from a basic engagement strategy to a model that effectively measures and harnesses social engagement in a way that drives KPIs?

Our new white paper outlines 4 social signals that your brand can’t afford to ignore, as well as strategies to help you:

  • Effectively collect and harness social data
  • Create personalized user experiences
  • Increase valuable user actions and behaviors
  • Improve long-tail SEO

Download our free white paper, “Marketers, Wake Up! 4 Social Consumer Signals You Can’t Afford to Ignore,” and start leveraging social engagement to drive performance today.

 

By Rachel Serpa

Meet us at

IDENTIFIED. The Customer Identity Conference
London, UK

June 6, 2017
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