Video: What’s Working in Social for Quiznos

We spoke with Senior Interactive Manager at Quiznos Timothy Kraus about what’s working in social for the large-scale franchise. According to Kraus, social sharing and gamification are integral to solidifying consumer loyalty. Kraus also reveals how the company delegates responsibilities for social channels from corporate down to the franchise level.

-Emma Tzeng, Marketing @gigya

By Emma Tzeng